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You might be wondering if it’s essential for a product manager to learn SQL. Today, we’ll talk about the benefits of learning SQL and how it can help you become a better product manager. Many people don’t know this, but knowing SQL can benefit PMs, so stick around and know why. The Power of Data Let us first understand the power of data. It’s painful. It’s brutal and a little sadistic, but it’s beautiful. Data is a Product Manager’s best friend. Without the data, they can’t make decisions and efficiently carry out their work. The most important information for any decision should come from analyzing numbers gathered through tracking users’ behaviour on an app. Product Managers are comfortable using third-party tools like Mixpanel and Google Analytics to get their data. However, when it’s time to interact with databases directly, they often rely upon other people before meeting stakeholders or creating…

Hey everyone, Yes, it’s true. If you’re looking to break into product management, then learning about the role of an APM is a great place to start. You must have many questions about who APMs are, their roles and responsibilities, what educational qualifications and skills you need, the role of internships, how you can start preparing if you are currently in college, etc. That’s what we’ll discuss. In today’s post, we will cover everything related to APMs. Who is an APM? APM is an acronym for Associate Product Manager. APMs are responsible for defining and managing the products their company offers, making them integral to the success of any business. Keep reading if you’re interested in learning more about this exciting career opportunity! Now, addressing the fundamental question like always, What do APMs do? Roles and responsibilities of an APM In simple terms, an APM does everything that a product…

Hey everyone, Guesstimates are an essential aspect of Product Management interviews. Today’s post discusses how you want to solve a guesstimate and the approach that you would take. We’ll also take an example to show this to you.  Let’s start with this fundamental question.  What are Guesstimates? As the name suggests, it is estimating something by guessing, and that estimate should be done analytically and logically. Guesstimates are essential in a PM role, not just as an interview question. So as a PM, whenever you’re working on a new feature or say you’re planning to build a new vertical, guesstimates are very important because they help you forecast your feature or product’s impact. Let’s say you want to build a chatbot feature for Swiggy (though Swiggy already has a chatbot feature, let’s assume that you have to develop it).  You will have to estimate how much it will impact product…

Hey everyone, Product Management, to be very honest, is not exactly what there is on the internet. Hence we’re here to break this down into small and easier components to help you transition into being an awesome product manager. In today’s blog, we’ll present insights we’ve gathered from Gautam Mahesh, Product Head @Decentro, who’s been a lifelong follower of Product Management and product management professionals for 9+ years. https://www.youtube.com/watch?v=OSZzpfM5Y1s Watch the full video on Product Frameworks by Gautam Mahesh In this blog, we will understand the basics of some of the frameworks that you will see in product management. What are Frameworks in a Product Management Context? Most people typically use product frameworks to prioritize features, identify the right set of problems to solve, or even weed out the ones that might not have much impact. Frameworks are usually standardized everywhere, be it online, offline, in literature, books, etc., but they must be applied…

In today’s blog, we have insights on ‘What do Product Managers do’ from Pushpak Teja, currently working in the product strategy team at MoEngage. He has five plus years of work experience in B2B SaaS companies across software development and product management. The Classic PM Venn Diagram This Venn diagram is one of the prevalent questions or diagrams you will see when somebody describes Product Management. An interesting article, ’10 Venn diagrams that describe product management’, is also a good read. Manage a Team to Take Action on Necessary Features Product managers primarily work with these three teams: your design or UX team, your tech team, your engineering team, and your business folks.  You get your business goals. For example, in your quarterly or annual plans, your business tells you that this is what you want to focus on, say to increase the number of customers you have by 100%.…

In today’s blog, we will discuss some of the skills you need to be a product manager. Product management is a very vast domain. It requires a potent mixture of hard skills and soft skills. We will talk about both skills in this article. Suppose I am a graduate and I want to get into product management. I need specific skills more prominently at the start of my career, while particular skills will be more critical for me when I have two to three years of experience. Now at the start, obviously, you will be working on the product specifications and would require more technical skills. Soft skills are also much needed, but the emphasis should be more on technical skills. When I say you need technical skills, you do not have to be a coder or developer, but yes, a basic understanding is essential; that is precisely what I…

Becoming an associate product manager helps you in working your way up from the ground level to make an impactful career in the product management department. An associate product manager is well versed in various facets of the product department and that information plays a crucial role from the standpoint of one’s objective to have a profound role as a senior product manager or any other specific category henceforth. The roles of an associate product manager pivot around the object of creating improved features of the business ‘product’ (it could also be a service deliverable). This entails collecting and drawing meaningful inferences from data and customer feedback, studying the product details to look for any anomalies, and therefore suggest corrective actions. There are special associate product management programs that are undertaken by some leading tech companies to enhance their repertoire of quality product management talent. These APM programs play a…