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Hello guys! There is a lot of misconception around PR, and the role of a PR professional. PR is really a mix between both – you do have to be comfortable being on camera, but also understand that it is not your main job. A good PR professional will be able to advise companies on how best to use media channels like TV or print for their benefit, and work behind the scenes with media contacts to make sure the company receives positive coverage.
*Please ensure the reporting is done in the right spirit.
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