Product Management

A product strategy outlines a company's strategic vision for its product offerings by stating where the products are going, how they will get there and why they will succeed. The product strategy enables you to focus on a specific target market and feature set.

User researchers use various methods to expose problems and design opportunities, and find crucial information to use in their design process.

The responsibilities of a product manager include developing products through market research. They then combine those findings with general requirements, specifications, timetables, pricing and plans to complete development and marketing strategies

While being a product manager can be challenging, interview questions are even harder to tackle: Know your weaknesses, strengths and how to get around the most common PM interview questions.

Product marketing is the process of bringing a product to market. This includes deciding the product's positioning and messaging, launching the product, and ensuring salespeople and customers understand it.

Product management is an organizational function that guides every step of a product's lifecycle — from development to positioning and pricing — by focusing on the product and its customers first and foremost.

The product development life cycle is a series of consecutive stages that a product passes through. Usually, the entire path is broken into four periods – introduction, growth, maturity, and decline.

This involves the design of the entire process of acquiring and integrating the product, including aspects of branding, design, usability and function.

Product experimentation lets you measure the impact of the products you're building—testing small changes at scale, occasionally failing, and using the results to learn, iterate, and optimize.

Building a new product or adding new features to an existing one. Main phases of this stage are product development, internal and external testing, and the application of feedback results.

A technical product manager (PM) is a product manager with a strong technical background that is typically focused on the more technical aspects of the product. A technical PM works more closely with the engineering team than the business, sales, and marketing teams of the organization.

A go-to-market (GTM) strategy is a plan of action to sell a product or service to customers, often with a focus on product differentiation and value proposition.