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Here are the best 3 books for product enthusiast: 1. Hooked by Nir Eyal - This book is for anyone interested in creating habit-forming products. It covers everything a product manager, marketer or an entrepreneur needs to know about creating unprompted engagement so users come back to a product or service time and again. 2. Nuldge by Richard Thaler& Cass Sunstein- In his book on the subject, the authors describe how people often choose the path of least resistance when making decisions. To help lazy decision makers pick the right choice, they suggest that we create nudges that help make them aware of this tendency and lead them to make choices that are beneficial. 3. Zero to One by Peter Thiel- This book by Peter Thiel recommends a strong business model as the key to building out a lucrative startup. He describes concepts that entrepreneurs and investors can use to create valuable businesses, even if you don’t know what your product will be or what kind of customer base you will attract. For more information, you can refer to the Seekho series: https://seekho.ai/video/3-books-for-product-enthusiasts/VI-131-18717
Here are the best 3 books for product enthusiast: 1. Hooked by Nir Eyal - This book is for anyone interested in creating habit-forming products. It covers everything a product manager, marketer or an entrepreneur needs to know about creating unprompted engagement so users come back to a product or service time and again. 2. Nuldge by Richard Thaler& Cass Sunstein- In his book on the subject, the authors describe how people often choose the path of least resistance when making decisions. To help lazy decision makers pick the right choice, they suggest that we create nudges that help make them aware of this tendency and lead them to make choices that are beneficial. 3. Zero to One by Peter Thiel- This book by Peter Thiel recommends a strong business model as the key to building out a lucrative startup. He describes concepts that entrepreneurs and investors can use to create valuable businesses, even if you don’t know what your product will be or what kind of customer base you will attract. For more information, you can refer to the Seekho series: https://seekho.ai/video/3-books-for-product-enthusiasts/VI-131-18717
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