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"A company's public relations department is responsible for communicating with the media and can be a great way for companies to improve their brand image. When handled internally, this communication can help a company establish strong relationships with journalists, which may lead to more positive coverage of the business. Because an in-house PR team is familiar with the company's products and services, it should be easier for them to speak about these subjects with reporters than.
*Please ensure the reporting is done in the right spirit.
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